But the most rapid growth in sales belongs to Lexus, which has increased sales by 23% compared to 2011.

As a result, BMW completed a year, having realized a total of a little more than 281,000 cars.

Buying a brand new BMW is prestigious, fashionable and profitable.

Competent pricing policy and a flexible sales system attract potential buyers.

According to the results of the year, Mercedes took only third place, losing the second position of the Japanese Auto Concert Lexus.

The Bavarians made a powerful breakthrough at the end of the fourth quarter, when the total number of cars sold increased by almost 40%.

Now BMW is confidently holding the championship.

The work of each company’s specialist without exception, whether it was a marketer, advertiser or official dealer, was aimed at increasing sales.

Recall that last year the leader in the premium segment became vacant.

The end of 2012 was marked by the change of the leader of the premium segment on the US car market.